SCALING SYSTEMS WITHSTRATEGIC DEPTH.Where product logic meets $25M+ outcomes.
Staff / Principal Product Designer | UI/UX & CRO
Architecting high-revenue B2B/B2C systems at the intersection of complex discovery and code. 15+ years of pattern recognition driving conversion-led, scalable experiences.Architecting high-revenue systems where discovery meets code. 15+ years of driving conversion-led growth.
Cumulative ROI
ROIB2C Strategic Growth Impact
Conversion Lift
B2CRetail & Franchise Optimization
Regional Surge
B2CPromo Funnel Velocity Mastery
Wholesale Revenue
B2BB2B Platform Lifetime GMV Impact
Selected Work.
The DNA of a Systems Thinker.
Before ‘UX’ was an industry standard, I was architecting interactive systems for brands like HP, Walmart, and Husqvarna. These projects represent my roots in solving complex human-interface challenges in zero-failure environments.
Zero-Failure Environments
Led end-to-end multimedia and UI/UX design for mission-critical, SCORM-compliant training systems supporting the Department of Defense. Acted as a primary liaison with Subject Matter Experts (SMEs) to translate complex technical requirements into high-stakes interactive modules while adhering to rigorous federal governance standards.
Extreme Data Optimization
Architected full-stack behavioral ecosystems into zero-dependency, hyper-compressed payloads for Global 500 deployments.
HMI Synthesis & Spatial UX
De-risking multi-million dollar capital deployments through high-fidelity 3D visualization. I transform complex SolidWorks CAD data into photorealistic HMI prototypes and digital signage ecosystems, ensuring mission-critical systems are validated and "human-ready" before fabrication.
Chad Taylor
Sr. Director - Digital Engineering // TBC
Lea works exceptionally well across Product, QA, and Engineering, fostering a collaborative environment where decisions move forward. He is kind, caring, and steady... he invests in relationships and lifts morale.
Martin Mattox
Digital Product Owner // TBC
Lea is the most talented UI/UX designer I’ve worked with. His strategic thinking and ability to solve complex challenges have been instrumental to the success of TreadXpress.
Anton Skliarov
Front-End Engineer // EPAM
Working with Lea has been consistently smooth and productive. His designs in both Axure and Figma are clear, detailed, and well-structured, making the front-end implementation process much more efficient.
Maryna R.
UX Designer // TBC
Lea is an exceptional UX designer whose work consistently demonstrates creativity, precision, and a deep commitment to user-centred design... his collaborative approach continues to inspire those around him.
Gretchen S.
Director of Content and Creative Services // TBC
Lea is a UI/UX architect of outstanding talent, creativity, and integrity. He reimagined how consumers could be engaged and educated by combining technology with visual storytelling and intuitive interaction.
Andrea A.
Director, Brand Management // TBC
Lea is an exceptional UI/UX designer. He consistently balanced user needs with business goals, while maintaining a sharp eye for detail and a strong user-centered mindset.